PingMart is building Africa's trusted discovery infrastructure for WhatsApp vendors, transforming fragmented social selling into a scalable, searchable marketplace.
PingMart helps buyers discover and connect with trusted vendors directly on WhatsApp. We are building the discovery and trust infrastructure layer for social commerce, helping users find real businesses faster, while giving vendors high-intent customer conversations.
Search and browse verified WhatsApp vendors across categories, cities, and price points.
Verification, reviews, response-time signals, and moderation built into every profile.
One-tap WhatsApp connections turn discovery into real, high-intent conversations.
Buyers chase vendors across Instagram, status updates, group chats, and screenshots.
No central trust signal. Buyers get burned. Real vendors lose to bad actors.
Hard-working vendors stay invisible because there's no infrastructure to surface them.
Cold outreach and broadcast lists flood inboxes, high noise, low intent.
Buyers default to friends-of-friends and luck. The market has no front door.
A great vendor with a year of happy customers has nothing to show for it.
Manually reviewed verification gated behind paid plans. Verified means earned.
Search, filter, and category browsing surface the right vendor in seconds.
Every profile opens a real conversation with no friction, no signup, no SDK.
Reviews, response-time signals, and account-age indicators build vendor credibility.
Trust signals + plan + activity drive ranking, quality compounds over time.
Designed for the way Africa actually shops: thumb-first, on a phone, on the go.
WhatsApp is the default commerce channel across Nigeria and much of Africa. The category exists; the infrastructure doesn't.
Every figure below is queried directly from production. We publish what we have, no vanity placeholders, no fabricated metrics.
Tiered monthly plans (Basic, Pro, Premium) priced for African vendors.
Pay-for-performance visibility surface for high-intent search and category pages.
Homepage spotlight and category hero slots for premium vendors.
Manual verification fees as a trust premium for serious businesses.
Future: payments, escrow, logistics, and B2B services on top of the trust layer.
Same model, new markets: Ghana, Kenya, South Africa, francophone West Africa.
What was informal selling five years ago is now how millions of Africans buy and sell every day.
The market has volume. What it lacks is a credible discovery and verification layer.
Africa skipped desktop. The infrastructure must be built mobile-native from day one.
Smartphone penetration, fintech rails, and logistics maturity are all converging.
Vendors are actively looking for tools to professionalize and reach more customers.
Existing marketplaces don't speak WhatsApp. WhatsApp doesn't do discovery. PingMart does both.
Founder & CEO
Building infrastructure for trusted social commerce after seeing firsthand the challenges of vendor discovery, verification, and trust in WhatsApp-based selling.
We believe the next generation of commerce will happen inside messaging platforms, and trust will become the most valuable layer. PingMart is building that layer for Africa.
One trust standard, multiple markets. Verified means verified, anywhere.
Not a directory. Not a marketplace. A protocol layer for trusted commerce.
Vendors, buyers, payments, logistics, verification, built to compound.